Internet Marketing

Google +1 Button

Google’s new +1 button has already started surfacing on the internet. Even though it is appearing well ahead of schedule, it’s hard to believe it is just being integrated into search now. Similar to Facebook’s Like button (which started popping up on the web 1 year ago), a user with a Google profile can +1 a website in the organic listings as well as +1 advertisements in the pay per click sections. Digg came out with a similar and very successful concept years ago, where the most dugg articles would rise to the top, only they took it one step further and allowed users to bury articles they didn’t find useful. Whether you like it or not, Google is moving into the social realm and has slowly been incorporating features such as real time tweets and social group buying sites that will rival Groupon. The internet marketing industry is moving at a fast pace with no signs of slowing down thanks to Google and their constant changes to their algorithms and increased functionality. To be find out exactly when Google’s new +1 button will officially go live and be available in webmaster tools, click here. Hopefully this feature is more than just their yearly April fools joke!*Update – Helvetica...

Inbound Marketing Tools

Collabo is proud to announce it is a Hubspot partner! Hubspot is not only a great software tool to help manage inbound marketing campaigns for businesses (SEO, SEM, SMM), but it is also a very good resource for online marketing beginners and business owners alike. Founded by MIT graduates and located in Cambridge, MA, this 5 year old startup company has recently come across some well deserved good fortune. Hubspot has recently received $32 Million dollars of investment money from Google Ventures, and Sequoia. Hubspot gained popularity due to it’s widely used free website analysis tool that has over 3 million users. Brian Halligan, CEO of Hubspot is recognized in Wikipedia as the one who first coined the term inbound marketing. It’s no wonder Hubspot has over 4,000 current customers and growing. At the starting price of $3,000 per year for small businesses and $18,000 for large corporations there is a package for each level, which if utilized properly, will definitely pay itself off over and over again. Free 30 Day Trial or 20% Off Your Hubspot Software Contact Collabo...

Search Engine Optimization (Local & Organic SEO)

Get found on Google, Bing and Yahoo! Our SEO strategy will get you higher converting traffic, which ultimately increases your businesses ROI.